Tips

What now for the charity sector and its PR?

Posted by Deborah | September 1st, 2015 | No responses

The charity sector has had an exceptionally torrid time of it this year, what with the fundraising story in the light of Olive Cooke’s tragic death, the recent closure of Kids Company against a backdrop of controversy, and now the new allegations relating to Mr Samuel Rae. Do we the […]

Carphone Warehouse – A Bad Case of PR and Stakeholder Communications

Posted by Deborah | August 9th, 2015 | No responses

Imagine having been lazing on your sun lounger in a holiday resort at the weekend, enjoying the first few days of your much-needed break from the daily grind. And then you pick up your tablet to flick through the news from back home and you find: “Carphone Warehouse hackers may […]

Let’s Make Friends…And Tips on Getting a Journalist to Value You

Posted by Deborah | July 22nd, 2015 | No responses

I can’t tell you how many times I’ve been to see a client and the first thing they say about members of the media is ‘they never run my stuff’. Invariably, the dialogue that follows tends to include their proclamations along the lines of:   It was a great story […]

Sun, Sea, Sand and….Silly Season: Make Summer Work for You

Posted by Deborah | July 16th, 2015 | No responses

School gates are closing all over the place for the summer holidays this week, and it pushes us into the territory often referred to as ‘Silly Season’. With parliament out, schools closed, families on holiday, and workplaces running on lower staff numbers, this is the time of year we label […]

Ten Years Since Securing the Olympics, What’s to Learn?

Posted by Deborah | July 7th, 2015 | No responses

It’s a decade this week since London secured the position as host of the Olympic Games 2012. Thanks to an impressive presentation by Lord Coe and a great deal of cumulative creativity and logistic insight, Britain was to stage one heck of an international party. Looking back almost three years […]

One Decade On – A World Apart in Communication

Posted by Deborah | July 6th, 2015 | No responses

One of the greatest things about our advances in communication and connectivity, is our ability to ‘know everything instantly’. If I want to reach a customer, be on top of industry comment, see the very latest headlines, or even just get a picture of my niece winning her first sports […]

Tunisia, the 20-something Spokesperson, & the thirst for instant knowledge

Posted by Deborah | June 28th, 2015 | No responses

As expected, the first 72 hours following the Tunisia attack saw TV networks and newspapers flooded with accounts from holidaymakers affected by the devastation. As a PR bod, what strikes me in the aftermath of these incidents is how often we hear more speedily from the: -       Travel Experts -       […]

Mo, a PR crisis, and when to reach externally

Posted by Deborah | June 22nd, 2015 | No responses

Turn the clock back to 2012 and Mo Farah was like the male equivalent of our regard for Jess Ennis. As such, he became a poster-boy of Britain’s efforts in the Olympic Games – a darling of cleanly performed sporting endeavour. Roll forward to 2015 and here we are watching […]

Chris Evans, New Kid on the Block & Meaning to a Brand

Posted by Deborah | June 17th, 2015 | No responses

It’s finally been revealed today that Chris Evans will take the host spot for Top Gear. After much speculation, and hot on the heels of his great TFI return, the BBC Radio Two breakfast presenter will now head the much loved car show – with a new crew yet to […]

Dear Bank Manager…It’s Time You Helped my Marketing

Posted by Deborah | June 16th, 2015 | No responses

I didn’t know where to start. I don’t have any contacts. It will cost too much to reach the audience I need to get to. I’m just not connected enough. These are exactly the kinds of comments I hear from clients who are finally picking up the phone to advisors […]