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A Casestudy in PR Failure – Thomas Cook Does Its Worst

Posted by Deborah | May 19th, 2015 | No responses

It’s difficult to know where to even begin when it comes to unpicking the extent of the communications failings in the case of the Thomas […]

The Chicken and Egg of Social Media and Traditional Journalism

Posted by Deborah | May 18th, 2015 | No responses

Let me bore you for a few seconds about the days of story-sourcing in my early years within journalism. Fresh from graduation and flung into […]

Never Mind Facebooking Me…What Happened to Face to Face?

Posted by Deborah | May 14th, 2015 | No responses

A few days ago I posted a blog about social media and why businesses should want to ‘take up their precious time’ with online dialogue […]

Pass me the Lycra: Reasons Cyclists Make Good Business Types

Posted by Deborah | May 13th, 2015 | No responses

Call it the Wiggins effect, but there are an awful lot of us taking to our bikes these days – and we don’t just share […]

Why, Why, Why….Do I Need to Bother with Social Media?

Posted by Deborah | May 12th, 2015 | No responses

I’m an inherent ‘questioner’. If I don’t understand why something needs doing, why I’m being asked to undertake something, or why I’m being advised to […]

Brand Custodians Be Warned: A Single Victory is Not Enough

Posted by Deborah | May 11th, 2015 | No responses

So did we all spot the crates of Champagne being delivered to Downing Street this weekend? Even if you didn’t spot the images all over […]

Five Things Election Night Tells us About Media Today

Posted by Deborah | May 8th, 2015 | No responses

You don’t have to be a news junkie to have found yourself getting caught up in the overnight coverage of the General Election. Judging by […]

You Wanted It….Now Use It

Posted by Deborah | May 7th, 2015 | No responses

As if work life isn’t busy enough. Your in-tray is stacked, we’re on a short working week because of the Bank Holiday, and who in […]

Does PR and the Media Have a Conscience?

Posted by Deborah | May 7th, 2015 | No responses

Once again, today’s headlines are full of stats about overweight Brits and the worrying issue of an obesity epidemic. According to the World Health Organisation, […]

Does an Alliance of Services Help the Client?

Posted by Deborah | May 6th, 2015 | No responses

The big talk of this week is whether or not tomorrow’s election will generate a coming-together of parties to fulfil a government role. With things […]